Take a leap of faith. Start with one clear next step.
This page is for home bakers and food makers in California exploring a cottage bakery business. Begin with honest questions, practical tools, and a clear next step.
Still Standing Co. is here for the practical work behind a hopeful idea.
Useful steps, taken one at a time
Start where you are
One useful next step is enough.
Choose a free resource to explore your idea, or use the workbook to work through California cottage bakery details.
The Discovery Journal
A place to sort through your idea, your audience, and the questions worth answering before you spend money or announce a launch.
Food Pop-Up Checklist
A practical starting point for thinking through the details behind a food pop-up, before the day gets busy.
California Cottage Bakery Workbook
Permits, labels, insurance, and the paperwork behind a cottage-food launch — made plain enough to act on.
$27 one-time payment
Built from the work
Lisa has opened, rebuilt, closed, and started again.
After 30+ years in business and 40 years as a hairstylist, Lisa knows the leap is never just the exciting part. It is also permits, pricing, paperwork, and showing up again tomorrow.
Still Standing Co. is for the practical questions behind a good idea — the ones that help you decide what to do next.